Cate Hollowitsch

Cate Hollowitsch

Cate Hollowitsch is a storyteller at heart. She is an energetic, results-driven Chief Marketing Officer with more than 30 years of experience. Her business success earned her a 2024 and 2025 spot as a Titan of Industry. She was selected as the 2024 Female Executive of the Year by the Stevie Awards. She is a 2024 TEDx Speaker, and she is the creator of the Brand Blueprint™, Culture Canvas™, and True North OS™, and she thrives on turning ideas into action. When she's not advising companies or speaking on leadership, she's writing about the power dynamics of work, life, and everything in between.

Most Requested Programs

Brand Blueprint™
Building a powerful and cohesive brand starts with a clear blueprint. The Brand Blueprint™ service is designed to help solopreneurs articulate the core elements of their brand, ensuring they resonate with their target audience and stand out in the market. Through a collaborative process, uncover your unique value proposition, clarify your brand’s mission, vision, and values, and develop a messaging framework that aligns with your goals. Dive into identifying your target audience, understanding their needs, and crafting a brand voice that speaks directly to them. The final deliverable is a comprehensive Brand Blueprint™ that serves as the foundation for all your marketing and communication efforts, providing you with the clarity and confidence to build a brand that truly represents who you are and what you stand for.

Strategic Planning
Achieving long-term success begins with a clear and actionable strategy. The Strategy Planning Process is designed to help you gain the focus and direction needed to turn your vision into reality. This session provides an overview of how you can assess your current position, define your goals, and identify the key milestones and actions required to achieve them. Learn why this process will ensure your strategy is both realistic and ambitious. You need a comprehensive strategic plan that not only outlines the steps to take by also empowers you with the confidence and clarity to move forward with purpose and precision.

One-page Marketing Plan
Business owners understand the critical importance of having a robust marketing plan. However, traditional methods can often be time-consuming and arduous, deterring many from crafting a comprehensive strategy. This dynamic workshop is designed to streamline the marketing planning process, offering you a concise and actionable framework: The One Page Marketing Plan. By the end of this session, you will have a clear and focused marketing strategy that fits on a single page. This plan will help you define your customer segments, set achievable objectives, and outline effective tactics, ensuring you are equipped to drive your business forward efficiently and effectively.

The ”F” Word
Let’s talk about the other F-word – FEAR. We all experience fear. If your intention is to be a better leader, then fear is part of your life, and you and your team have to get comfortable with it. None of us can eliminate fear from our lives. But, we can reduce its power over us. We can change the way we relate to fear, understand how we experience it and how it deflates us, so that we meet it head on and fast forward through the worst of it. Fear is not the enemy, and Cate will share her F.E.A.R Framework and how it can help inspire you on your leadership journey.

EMCEE
Unlock the full potential of your next event with a transformative Emcee. Using known techniques, Cate Hollowitsch immerses herself into your strategic outcomes and aligns your attendees around the shared vision for your event, all while equipping them with everything they need to know to have an unforgettable experience.

Testimonials

"Cate happily customized a very special keynote session for our annual meeting. She had the group laughing and learning. What a unique ability! She was the highest rated speaker of our entire event!" - Dairyland Power Cooperative

"Cate is dynamic and engaging. Working with a team from 12 different countries is a challenge, yet she pulled us all together and helped us see how our leadership styles and communication styles both help us and hold us back. I am looking forward to working with her again!" - Valent Biosciences

"Cate provided our Women's ERG with an unforgettable story about overcoming fear. Her strategies to help move through the worst parts of that were relatable and easy to remember. She is funny and endearing, and her advice is still echoing in the halls at our workplace!" - Performance Food Group.