Dan Gingiss

Dan Gingiss

Dan Gingiss is an international keynote speaker and business coach who believes that a remarkable customer experience is your best competitive advantage. His 20-year professional career spanned multiple disciplines including customer experience, marketing, social media and customer service. He held leadership positions at McDonald’s, Discover and Humana.

Dan is the author of The Experience Maker: How To Create Remarkable Experiences That Your Customers Can’t Wait To Share and Winning at Social Customer Care: How Top Brands Create Engaging Experiences on Social Media. He was also the co-host of the award-winning Experience This! podcast.

He earned a B.A. in psychology and communications from the University of Pennsylvania and an M.B.A. in marketing from the Kellogg School of Management at Northwestern University. Dan is also a licensed bartender, a pinball wizard, and he once delivered a pizza to Michael Jordan.

Most Requested Programs

A Remarkable Customer Experience Is Your Biggest Competitive Advantage (NOTE: 90% OF MY KEYNOTES ARE THIS PROGRAM)

Let’s face it: Competition is tougher than ever these days. Competing on price is a loser’s game — just ask the two gas stations across the street from each other. And competing on product is getting harder and harder as almost everything can be copied — just ask your favorite ride-share company.

So what’s left? How can we stand out in a crowded marketplace that is constantly evolving?

In this fun and engaging keynote, customer experience speaker and former Fortune 500 executive Dan Gingiss will teach the audience how customer experience can be your company’s ultimate differentiator, creating a competitive advantage that cannot be copied.

Your business CAN compete on customer experience. When you create a remarkable experience for your customers, they become your best marketers and salespeople. The result is more customers, who spend more, are loyal longer, and recommend your company to others.

You’ll walk away from this keynote with the inspiration and the tools to go back to work and create a deeper connection with your customers, generating more word-of-mouth marketing than ever before. And Dan Gingiss doesn’t just talk about experience, he creates one for the audience, too! Are you ready for the experience of a lifetime?

Dan’s audiences:
(1) Learn the types of experiences people share most often and why.
(2) Apply an easy, 5-step framework for creating remarkable, shareable experiences.
(3) Leverage examples from many other companies across industries that have been successful with these simple, practical, and inexpensive ideas.


Why Every Employee is in the Customer Experience Business

We all know that support staff are at the forefront of driving great customer experiences. But the one thing that customer-centric companies understand well is that great CX is not the job of customer-facing teams alone – everyone has an equal role to play.

This session will explore how all teams in your organization are in the “customer experience business,” and how driving such a culture forward is key to organizational success.

Your customers don’t care about your organizational chart or which department handles what. They look at your company as a single entity, and expect that everyone — from the front-line customer service agent to the legal department to the custodial staff — is focused on making their experience remarkable.

Dan’s audiences:
(1) Learn how different teams such as marketing, finance, and legal shape the customer experience.
(2) Discover real-life examples of the impact of non-customer facing teams on the end customer.
(3) Realize how a company-wide commitment to CX improves customer loyalty.


Why It Pays To BELONG: The Intersection of Diversity, Inclusion & Customer Experience (NOTE: THIS IS CO-PRESENTED WITH SHONNAH HUGHES. ADD $5K TO COST PLUS 2X TRAVEL IF NECESSARY.)

How well do you really know your customers? In almost every business across every industry, customers have become more diverse than ever before.

Whether you know it or not, your customer base is diverse in almost every way imaginable: gender, race, sexual orientation, religion, political affiliation, family structure, existence of disabilities, and more. And the spending power is staggering:

* The LGBTQ+ community has $3.2 trillion in purchasing power. That’s “trillion” with a “T”.
* African American, Asian American, Native American and Hispanic consumers have a combined $4.9 trillion in purchasing power.
* One in four people in the United States have some form of disability, and the global purchasing power of people with disabilities is $8 trillion.

So how can businesses authentically engage with different communities to gain their loyalty and hard-earned dollars? By giving them a place to BELONG.

In this eye-opening and myth-busting keynote presentation, customer experience experts Dan Gingiss and Shonnah Hughes teach audiences why belonging matters and how it equates to business growth. They make the case that diversity, equity and inclusion (DEI) is more than just good hiring practices; it’s about building products and services with your diverse customer base in mind and being inclusive in your marketing.

Your audience will learn:
(1) What it means to BELONG and how to create it at your company.
(2) Specific examples of companies authentically embracing diverse customers.
(3) How diversity and inclusion leads to better products, improved customer experience, and higher profits.

Your audience will walk away inspired with actionable steps to create a deeper connection with ALL of your customers. And when you build it, they will come: communities that feel welcomed tell others and create word-of-mouth marketing – which is exactly what your audience will be doing after experiencing Dan and Shonnah live!


"Dan was an amazing speaker and addition to our conference this year. The time he took to familiarize himself with our attendees was made apparent in the way he connected with the audience. Beyond the scope of speaking, Dan made himself available for the full course of the conference and participated in all aspects of the event. He was an outstanding speaker, but even more, our attendees raved about the connections made with him off stage. He helped us deliver a fantastic experience for our attendees this year and we hope to continue collaborating with him in the future." - Kelley Blanchard, Executive Vice President, Career Education Colleges and Universities

"I have never seen a business speaker get a standing ovation from our group until Dan spoke to them about Customer Experience. He laid out a ton of principles in a relatable and funny way that got our sales reps thinking more deeply about the experiences that they give their customers." - Lindsay Pross, Event & Travel Manager, Benco Dental

"Not only was the content 100% on point for our Franchisees and for us as the Franchisor, Dan also invested the time to break bread with our Franchisees at two group meals, to listen and learn more about our business. I strongly recommend Dan as either a speaker for your business or as a customer experience expert to advise how you can elevate your company." - Michael Barrette, Chief Marketing and Sales Officer, Dippin’ Dots & Doc Popcorn

"His keynote featured some peak emotional moments that resonated with our audience, while also offering easy-to-implement tactics for them, no matter what size business they owned or worked for… Every experience we had with him deepened our trust and confidence." -- Vice President of Education, Marine Retailers Association of the Americas

"Dan’s presentation literally inspired our teams to create highly attainable, immediately actionable, delightful experiences for our guests. We received feedback from many attendees that Dan’s session was one of the highlights of our entire conference.” - Deb Mattes, Vice President of Property Management, Starwood Retail Partners