Kristin Gustafson

Kristin Gustafson

Kristin Gustafson

Kristin Gustafson is a motivational speaker, bestselling author, and creator of the GPS Mindset, a framework for navigating life’s challenges with grit, purpose, and strength. Once an Ironman triathlete, Kristin now brings that same endurance and determination to the stage, inspiring audiences to reframe adversity, turn obstacles into opportunities, and build resilience that lasts a lifetime. Her keynotes deliver practical, actionable tools that empower individuals and teams to recalibrate, refocus, and rise stronger, no matter what detours they encounter.

Kristin’s story of transformation, from competing in the Ironman World Championships to navigating a diagnosis of Multiple Sclerosis and Dystonia, has made her a powerful voice for leaders, high performers, and organizations navigating change. She blends compelling storytelling with practical strategies, leaving audiences not only inspired but also equipped with actionable steps to uncover their truth, own their self-worth, and lead with grit and purpose.

Her influence spans from the corporate boardroom to the stage, where she has guided executives, athletes, and professionals in breaking through self-doubt and building a mindset that drives performance. With Kristin, audiences don’t just hear a keynote; they experience a spark that empowers them to activate their GPS Mindset and unlock their fullest potential.

Most Requested Programs

The GPS Mindset: Navigating Life’s Challenges with Grit, Purpose, and Strength

Kristin’s signature keynote introduces the GPS Mindset framework as an internal navigation system to guide individuals and organizations through adversity, showing how grit drives determination, purpose provides direction, and strength fuels resilience. Audiences walk away with a practical framework for navigating challenges with clarity and confidence, tools to recalibrate when life or work takes an unexpected turn, and the inspiration to live and lead with resilience and intention.

Fuel Your GPS: The Foundations of Whole-Person Health

Health is more than one dimension. In this keynote, Kristin explores how nutrition, physical activity, stress management, mental health, and sleep all work together to create lasting wellbeing. Through practical tools and inspiring stories, she helps audiences unlock simple, sustainable ways to live and lead with energy and balance, offering insights into how nutrition and movement fuel resilience and performance, strategies to manage stress and restore clarity, tools to strengthen mental health while building grit and purpose, and a framework for creating sustainable wellbeing in daily life.

Confidence Unlocked: Conquering Imposter Syndrome and Owning Your Worth

In this empowering keynote, Kristin reveals how to silence the inner critic, overcome imposter syndrome, and replace self-doubt with confidence. Through her personal story and proven strategies, she equips audiences with techniques to quiet negative self-talk, tools to reframe false stories and embrace confidence, and a mindset shift that empowers leaders and professionals to own their worth fully.

Beyond Burnout: Reclaiming Energy and Resilience

In today’s nonstop world, burnout is a growing challenge, and Kristin shares practical, science-backed strategies to help individuals reset, restore, and reignite their energy, enabling them to thrive at work and home. Audiences gain proven techniques to prevent and recover from burnout using the GPS Mindset, understand the role purpose plays in sustaining energy and resilience, and simple strategies to recharge focus, clarity, and motivation.

Testimonials

“Kristin gave our organization exactly what we needed. Her keynote was down-to-earth, practical, and filled with strategies our employees could start using right away. She really helped us focus on our mindset and well-being in a way that made sense for everyone. I am already using the Stop, Drop, Roll, and Rise activity.” — Karin Goodwin, HR Generalist, OHI Holdings

“As a manager, I walked away from Kristin’s keynote with tools I can use with my team. The GPS Mindset framework was simple to understand but powerful, and it’s already helping me support my team through change.” — Kari Keller, Director of Learning and Development, RVO Health

“Kristin’s message hit home for so many of us. She spoke with honesty and truth, and it was the encouragement we needed to grow our leadership skills with confidence. I can’t wait to have her again next year!” — Kobi Schuck, Marketing Associate, Gustavus Adolphus College

“Thank you!! Kristin’s keynote was inspiring and very relatable. Her stories were powerful, and she gave practical tools that I could apply both in coaching and in life. I left motivated and ready to use my GPS. I can’t wait to read her book.” — Kristin Miller, Running and Triathlon Coach, Team in Training